Desh Deepak
Logo & visual identity

POPPIN DOGS

A name with real presence.

A bold banner identity for POPPIN DOGS, presented using the original condensed lettering and cut-in silhouette. The street-food setting is a proposed interpretation of the name rather than a documented business brief.

About this presentation

Original logo artwork, presented as an identity study.

Audiences, journeys, new applications and logo interpretations are labelled as proposed. Supporting illustrations are AI-generated.

Design focus

  • Original condensed banner lettering
  • Distinctive cut-in ends
  • Layered white and black contrast
  • Source red, black and white palette